This unofficial survival guide provides Radiodays Europe 2026 attendees with crucial, on-the-ground realities of the ATTA Centre. Bypassing glossy venue brochures, this guide delivers practical intelligence on navigating Krasta Street's heavy traffic, locating reliable Wi-Fi and power outlets, and finding authentic local food like the massive LIDO log cabin complex. It ensures delegates maximize their time, comfort, and networking opportunities during the conference.
Key Takeaways / TL;DR:
Do Not Walk to the Venue: The ATTA Centre is 4-5km from the city center along a windy, 6-lane highway. Download the Bolt app for a fast, €5-€8 ride, or take Tram No. 7 if you're on a budget.
The Food Hack: Eat a large breakfast at your hotel. There are no cafes immediately next to the venue, so you'll need to drive 2 minutes to the LIDO log cabin for a heavy local meal or Bolt into the city center for business lunches.
Finding Power & Wi-Fi: Power outlets are hidden inside the floor boxes in the main hall. If the public Wi-Fi slows down during breaks, head to the second-floor Business Lounge or the East Entrance for a quiet workspace.
Navigate the Market Like a Local: Stop wandering blindly. Visit Booth 1A to see how Spotwise.ai uses real-time monitoring to show you exactly who is buying radio ads right now, eliminating delayed post-campaign reports.
So, you’ve landed in Riga. Welcome!
You’ve got your badge, you’ve checked into your hotel, and now you’re looking at Google Maps trying to figure out where on earth the is.
Frequently Asked Questions
Is it a good idea to walk to the ATTA Centre from the Old Town?
What is the best way to travel to the ATTA Centre in Riga?
Can I take public transport to the Radiodays Europe 2026 venue?
Are there good restaurants immediately next to the ATTA Centre?
Where can I find power outlets and a quiet place to work at the venue?
ATTA Centre
If you look at the official Radiodays website, it looks like a beautiful, futuristic spaceship (which it is). But what they don’t tell you is that it’s located on Krasta iela—which is basically a highway lined with car dealerships and home improvement stores.
It’s not in the Old Town. It’s not "just a quick walk" from your hotel (unless you like walking next to 6 lanes of traffic).
As locals who have attended events at ATTA since it opened, we want to save you some pain. Here is the Spotwise Unofficial Survival Guide to the Radiodays Europe 2026 venue.
1. Getting There: Do NOT Walk It
I cannot stress this enough. If you are staying in the Old Town (Vecrīga) or the Quiet Centre (Klusais Centrs), the ATTA Centre looks close on the map. It is about 4-5km.
In London or Berlin, that might be a nice morning stroll. In Riga, in March, along the Daugava river? That is a wind-tunnel challenge.
The Pro Move: Download the Bolt app. Do not hail a random taxi from the street (trust me). Bolt is the "Uber of the Baltics"—it’s reliable, safe, and you can pay via the app. A ride from Old Town to ATTA should cost you around €5 - €8 and take 7-10 minutes.
The "Scenic" Route: If you are feeling adventurous, you can take the Tram No. 7. It stops right in front of the center (Stop: Krasta masīvs). It’s charming, very cheap (€1.50), but it’s an old-school rattling experience. Good for stories, bad if you are late for the Keynote.
Learn more : How to Get to ATTA Centre from Riga Airport: The Fast & Cheap Way
Getting Around Riga (And Escaping It): The Local’s Transport Guide
2. The Food Situation (Critical Intel)
The ATTA Centre has catering, and it’s usually decent. But if you are a "foodie" or you just need to escape the conference food for a client meeting, you need to know the landscape.
Immediate Vicinity: There is almost nothing right next to the venue except the "Cenuklubs" (a gardening store) and a "Depo" (Home Depot style). Do not wander out expecting to find a cute cafe next door. You won't.
The "Lido" Option: If you want a real Latvian experience, the famous LIDO Atpūtas Centrs is about a 15-minute walk (or 2-minute drive) down the street. It’s a massive log cabin serving hearty Latvian food (potatoes, meat, dill... lots of dill). It’s great, but it’s heavy. You might need a nap after.
My Advice: Eat a big breakfast at your hotel. If you need a serious business lunch, take a Bolt back to the city center. It’s quick enough that you won't miss much.
Learn more : The "Real" Food Guide to Riga: Where Locals Actually Eat
The 7 Best "Quiet" Restaurants for Business Deals in Riga
3. Wi-Fi & Power: The Digital Nomad Reality
The ATTA Centre is huge—it’s the largest convention center in the Baltics.
Wi-Fi: The public Wi-Fi is usually fast (ATTA_Guest), but with 1,500 radio geeks all trying to upload audio files at once, it will slow down during the breaks.
Power Outlets: They are hidden in the floor boxes in the main hall and along the walls in the breakout rooms.
The "Secret" Work Spot: If you need absolute silence to file a report or check your ad logs, head to the Business Lounge on the second floor if you have access, or find the seating area near the East Entrance (it’s usually quieter than the main lobby).
Learn more : Navigating the ATTA Centre: A Local’s Map to the Venue
4. Why "Navigating" is the Theme of 2026
Navigating the ATTA Centre is a lot like navigating the radio ad market right now.
It’s big, it’s crowded, and if you don't know exactly where to look, you waste a lot of time wandering around.
That’s actually why we built Spotwise.ai.
While you are here in Riga, my team and I are monitoring the airwaves of this city (and yours) in real-time. We don't wait for "post-campaign reports" to tell us what happened last week. We know what ads are playing right now, who bought them, and how much they spent.
Don't leave Riga without seeing it.
Come say "Sveiki" (Hello) to us at Booth 1A.
We’ll show you a live demo of the Riga radio market, give you a proper coffee, and help you order your Bolt back to the airport.