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Spotwise · Latvijas radio dati

Priekšvēlēšanu reklāmas barometrs

Seko politisko radio reklāmu aktivitātei Latvijas ēterā: partiju izdevumiem, apjomam un kampaņas dinamikai.

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2026. gada 20. jūlijs

Roberts Levics

Latvia lifted its eight-year ban on consumer-credit ads. Here is how lending radio moved

Latvia repealed its 2018 ban on advertising consumer credit to individuals on 16 June 2026. In the weeks since, lending radio got louder and shorter, the lead rotated between Banknote, West Kredit and Ferratum, and about 59% of placements are sponsorships that Kantar AdEx blends into one total with regular spots. A Spotwise breakdown.

2026. gada 13. jūlijs

Roberts Levics

Latvia's university admission window opened. Six universities, six different ways to sell a degree

Latvia's unified university admissions opened 9 July. Six universities ran 3,073 radio spots into the window and pitched the same deadline six different ways. RSU was loudest; Turiba was the only one cutting price.

2026. gada 9. jūlijs

Roberts Levics

The VAT on bread and eggs dropped July 1. Latvia's grocers advertised it two completely different ways

On 1 July Latvia cut VAT on basic foods from 21% to 12%. All five big supermarket chains relaunched radio that morning. Only Rimi advertised the tax cut itself; Lidl, Maxima and Mego just showed the lower prices.

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