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ARN launches Spotty, powered by SpotwiseRead more

Spotwise.ai

Ask once. It runs every week.

Describe the job in a sentence. Spotty builds the workflow, you test it, and it runs on a schedule or the moment something airs. A human approves before anything is sent.

Every Monday, surface new leads on our competitors and reach out

Send the prompt to build the workflow.

Competitor leads · weeklyDraft

Not scheduled yet

Say it. Test it. Let it run. No builder to learn first.

  1. Say it in a sentence.

    Tell Spotty what should happen and when. It proposes the workflow as changes you accept or reject.

  2. Test it before it runs.

    A practice run walks every step with real data and sends nothing.

  3. Turn it on when you are ready.

    Spotty saves a workflow as a draft and never publishes it for you. Once it is live, every run is on the record, and you can edit or pause it any time.

Both buy monitoring data. One group heard the ad three weeks later and did nothing with it. The other heard it today and had the work done by 7:50.

  1. 7:42

    The same host live-read airs. It's structured. Brand, legal entity, transcript, audio, and whether it was a produced spot, a sponsorship or a live read. Checked against your CRM. Not a client.

  2. 7:45

    A brief on the account and contact person: where they rank in their category, which stations and dayparts they buy, who their rivals on air are, and which slots they are leaving empty.

  3. 7:50

    Decision maker identified with a verified email and phone. An email and a call script drafted in your rep's voice, personalized from what the advertiser and their competitors actually ran.

  4. 8:30

    A human approves before anything is sent. The rep walks in knowing more about their radio buying than they expect anyone outside their agency to know.

The current way

Three weeks later, a rep catches it in the car. All they could remember was a name, nothing else. No contact, no creative, no idea whether they're already a client, what stations they're on or how much they're spending.

Built from what airs. Something happens on air or in your pipeline, and the work starts.

It starts when

  • An ad spot is detected
  • A brand starts airing
  • A brand stops airing
  • A lead surfaces
  • A deal changes stage
  • An email gets a reply
  • The schedule says so
  • A webhook fires

Then it can

  • Research the advertiser
  • Find the decision maker
  • Draft outreach
  • Wait for human approval
  • Generate and verify a report
  • Update the CRM record
  • Branch on a condition
  • Summarize or classify with AI

But it doesn't stop there. If it runs off what airs, it can be a workflow.

Alerts

  • Share-drop alert

    When your share drops below a threshold.

  • Client movement alert

    When your client starts experimenting with the competition.

  • Competitor ad-spot alert

    When a competitor airs a new ad on a station you track.

  • Lead reply alert

    When a lead answers your outreach.

Leads

  • Work every new lead

    Research the account, find the contact and draft the first email.

  • Brief the rep

    A brief the moment a lead is assigned.

  • Re-engage a cold lead

    A nudge when an open lead goes quiet.

  • Predicted buys

    Predict future buys based on historical data and signals.

Reports

  • Post-campaign reports

    Sent to your clients automatically, built from what aired.

  • Weekly brand report

    Where a brand aired, and what changed.

  • Agency share

    Track agency share movements.

  • Upsell gaps

    Research creative for gaps so you can upsell your clients.

“It is scary how quickly it became indispensable to our team. We now rely on it entirely.”

Pavel LozovanCommercial Director, Dixi MediaDixi Media logo

What you're probably wondering.

Still wondering? Talk to sales

No. Describe the job to Spotty in a sentence, or start from a template. The builder is there when you want to change a step yourself.

Ready to start?

Pilot first. KPIs in writing. No lock-in at the front.