Spotwise Intelligence
Broadcast Monitoring Solutions for Radio Sales Teams
Your competitors' stations are broadcasting around the clock. Every ad, every brand mention, every keyword is a potential sales signal — but only if you can capture it in real time. Spotwise gives your sales team continuous, automated broadcast monitoring across every station you care about, turning raw airtime into a structured, actionable sales pipeline.
- 24/7 automated monitoring — no manual listening required
- Instant alerts for brand mentions and new advertisers
- Multi-station, multi-market coverage from one dashboard
- 7-day free trial — no credit card required
500+Stations monitoredNational & regional
<30sDetection speedBroadcast to log
90 daysHistory retainedFully searchable
How It Works
What Is Real-Time Broadcast Monitoring?
Real-time broadcast monitoring is the continuous, automated tracking of radio broadcast content — capturing every advertisement, brand mention, keyword, and commercial message as it airs, without delay.
For radio sales teams, broadcast monitoring is the foundation of competitive intelligence. Understanding what is being said on the airwaves — by whom, how often, and on which stations — is the difference between reactive selling and proactive, data-driven revenue growth.
Spotwise's broadcast monitoring engine ingests live audio streams from your chosen stations and processes every second of broadcast using AI. The result is a continuously updated intelligence feed covering every ad, every sponsor mention, and every relevant keyword in your market — delivered to your sales dashboard in real time.
01
Step 1 — Station Configuration
Add the stations you want to monitor to your Spotwise account. Spotwise can track any live-streaming broadcast station across any market, in any language. There is no limit to the number of stations you can monitor.
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Step 2 — Continuous Audio Ingestion
Spotwise begins ingesting and analysing live audio from your selected stations immediately. Every second of broadcast is processed by Spotwise's AI engine — no sampling, no gaps.
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Step 3 — Event Detection & Classification
Each piece of content — ads, brand mentions, sponsorships, keyword occurrences — is detected, classified, and logged. Events are timestamped, attributed to the correct station, and stored in your searchable ad library.
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Step 4 — Alerts & Dashboard Delivery
Configured alert rules trigger instant notifications to your sales team when a target brand, advertiser, or keyword is detected. Your dashboard updates live with every new event.
Capabilities
Broadcast Monitoring Features Built for Media Sales
Always-On Station Monitoring
Spotwise monitors every station in your configuration 24 hours a day, 7 days a week, with no interruption. There are no listening windows, no batch uploads, and no manual processes. Your monitoring never sleeps, even when your team does.
Keyword & Brand Alert Engine
Set up custom alert rules for specific brands, product categories, or keywords. The moment a configured term is mentioned on any monitored station, Spotwise sends an instant notification — giving your sales team the fastest possible response window.
Broadcast Event Timeline
View a complete chronological log of every event detected across all monitored stations. Filter by date, station, brand, or event type to reconstruct any period of broadcast history. Use the timeline to identify patterns, seasonal trends, and competitive movements.
Multi-Station Unified Dashboard
Monitor dozens of stations simultaneously without switching between tools or feeds. Spotwise consolidates all broadcast intelligence from every monitored station into a single, filterable dashboard — giving your team a complete view of the market at a glance.
Why It Matters
Why Broadcast Monitoring Drives More Revenue
01
Turn Every Broadcast Into a Sales Signal
Every ad that airs on a competitor station is an unanswered sales pitch directed at a brand that is already spending money on radio. Broadcast monitoring ensures your team captures every one of those signals — and acts on them before the competition.
02
Eliminate Manual Listening Tasks
Manual broadcast monitoring is time-consuming, inconsistent, and expensive. A single sales rep cannot listen to multiple stations simultaneously. Spotwise replaces human listening with an AI engine that processes every station, every second, with perfect consistency — freeing your team to focus on selling.
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Respond to Market Changes in Real Time
New campaign launches, seasonal spend spikes, and advertiser churn events all happen on the airwaves before they appear in any report. Real-time broadcast monitoring means your team is always the first to know — and the first to act.
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Build a Richer Competitive Intelligence Picture
Understanding the full scope of competitor station activity — which brands they carry, how frequently ads run, which categories dominate their airtime — gives your sales team powerful material for competitive conversations. Data-backed pitches close at higher rates than anecdotal ones.
Built For
Who Benefits from Broadcast Monitoring?
Broadcast monitoring with Spotwise is designed for any organisation that needs to understand what is happening on the radio airwaves across their market — systematically and in real time.
01
Commercial Radio Stations
Track competitor stations continuously to identify new advertisers, monitor budget shifts, and detect lapsed client activity before it becomes a revenue problem.
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National Broadcast Groups
Monitor advertising activity across multiple markets and station formats from a centralised dashboard. Identify national advertiser trends and equip regional sales teams with market-specific intelligence.
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Media Agencies
Deliver broadcast monitoring as a value-added service to clients. Provide competitive intelligence reports, market share analysis, and advertiser trend data that demonstrate your agency's strategic depth.
Get Started
Start Monitoring Every Broadcast in Your Market
Spotwise processes live radio broadcasts in real time so your team is always first to know — and first to act. Start your 7-day free trial today.
FAQ
Frequently Asked Questions
Can't find what you're looking for? Reach out to our team and we'll get back to you.
Contact usReal-time broadcast monitoring is the automated, continuous tracking of radio broadcast content — capturing every ad, brand mention, and keyword as it airs, without delay. Spotwise uses AI to process live audio streams from your chosen stations and delivers intelligence to your sales dashboard in real time.
There is no fixed limit to the number of stations Spotwise can monitor. Your configuration is based on your subscription tier. Contact the Spotwise team to discuss a monitoring plan that fits your market footprint.
Yes. Spotwise supports 92+ languages and can monitor stations across multiple countries simultaneously. All broadcast content is transcribed and classified regardless of the broadcast language.
Detection and delivery to your dashboard typically occurs within minutes of an event airing. Configured alerts are sent immediately upon detection, ensuring your sales team has the shortest possible response window.
Yes. Spotwise's alert engine allows you to configure rules based on specific brand names, product categories, industry keywords, or any combination. Alerts can be sent via email or integrated with your CRM workflow.
Yes. Every event detected by Spotwise is stored in your searchable ad library with full transcript, audio clip, timestamp, and station attribution. You can review historical broadcast data for any monitored station and time period.
Yes. Spotwise offers a 7-day free trial with no credit card required. You can monitor two stations of your choice with full access to real-time detection, alerts, and the contact finder during the trial period.
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