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Radio ad monitoring
Radio ad monitoring that doesn’t stop at the report.
Every spot, live read and sponsor tag on the stations you compete with, in real time. Then the lead is scored, the contact found, the delivery proven.
- Every airing, no sampling window
- Spots, live reads and sponsor tags told apart
- Radio, TV and podcasts on one engine
What is radio ad monitoring?
Radio ad monitoring is the automated logging of every ad on a set of stations: which brand, which station, what time, how long and in what format, with audio and a transcript so every record can be checked.
Stations use it to find new advertisers, prove share of voice, track agency share and verify delivery. Every monitoring tool stops at the report. Spotwise also does the work that follows.
Listen to every station
Around the clock, linear and online, in every language your market broadcasts in.
Classify each airing
Spot, live read or sponsor tag, so a sponsorship is never counted as a spot.
Structure the record
Brand, legal entity, station, time, duration, format, transcript and audio, searchable at once.
Check it against your book
New prospect, lapsed client, account moving budget, direct or agency buy.
Do the work that follows
Lead scored, decision maker found, outreach drafted. A human approves before anything is sent.
What your team gets.
Every capability runs off the same record of what aired.
- Live detection feed
- Filter new airings by station, brand, legal entity, industry, format or date.
- Transcript and audio
- Reps hear the campaign and pitch against it. Every number traces back to what aired.
- Verified contacts
- Name, title, email and LinkedIn for each advertiser’s decision maker.
- Share of voice you can trust
- Formats counted separately. Estimated spend always labeled, with its method.
- Alerts in Slack and Teams
- Rules for brands, categories, competitors or keywords, also into your CRM.
- Proof of delivery
- Verify a campaign airing by airing, and send the client a link.
Who uses radio ad monitoring.
Radio sales teams
Prospect from confirmed radio spend while the campaign is still running.
Sales directors
Share of voice, agency share and estimated spend, with the airings behind each number.
Multi-station groups
Every station, market and language on one contract. Trusted by media professionals in 14 countries.
Advertisers and agencies
Check delivery and see what competitors run, with audio for every airing.
What broadcasters get.
Customer figures are customer-reported.
EHR Media Group: $126,000 in six months
New revenue in the first six months, 30 to 40 hours saved per rep, per month, and 10x+ return on investment.
Every ad as work already done
Lead scored, contact found, pitch written, delivery proven, rep assigned.
Consolidate your stack
Monitoring, research, contacts, automation and attribution. One contract, one login, one place the data lives.
What is it actually costing you?
$248,400 a year for a station with 5 sales reps and 5 competing stations.
Questions about radio ad monitoring.
Related solutions
Ready to start?
Your own market, live data, full access.