Spotwise Intelligence
Browse the Complete Radio & Audio Ad Library
Every ad ever detected by Spotwise is stored, indexed, and searchable in the Spotwise Audio Ad Library — the most comprehensive database of radio and audio advertising intelligence available to media sales teams. Search by brand, keyword, station, date, language, or industry. Listen to any ad. Read any transcript. Export any data set.
- Searchable archive of every ad detected across all monitored stations
- Full transcripts and audio playback for every stored ad
- Filter by brand, station, date, keyword, industry, and market
- 7-day free trial — no credit card required
500+Stations monitoredNational & regional
<30sDetection speedBroadcast to log
90 daysHistory retainedFully searchable
How It Works
What Is the Spotwise Audio Ad Library?
The Spotwise Audio Ad Library is a continuously growing, fully searchable database of every radio and audio advertisement detected by Spotwise's monitoring engine across all monitored stations and markets.
Every time Spotwise detects an ad — whether on a broadcast radio station or a podcast — it stores the audio clip, the verbatim transcript, the advertiser attribution, the broadcast timestamp, the station, and the detected language. Over time, this builds into a deep, structured archive of audio advertising activity that your sales and strategy teams can search, analyse, and act on.
The library is not a static snapshot. It is a living database that grows in real time, with every new ad detection adding another record. For your sales team, the library is both a prospecting tool and a research resource — a place to understand an advertiser's history before picking up the phone.
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Step 1 — Automatic Ad Capture
Every ad detected on a monitored station is automatically captured and added to your library. No manual uploads, no curation — the library builds itself from your monitoring activity.
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Step 2 — AI Enrichment & Indexing
Each ad is transcribed, brand-attributed, timestamped, and tagged with metadata including station, language, duration, industry category, and detected keywords. This enrichment makes every record fully searchable and filterable.
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Step 3 — Search & Explore
Access the library through Spotwise's search interface. Find every ad ever run by a specific brand. See every ad that ran on a specific station during a specific date range. Search by keyword to find ads referencing a product, promotion, or campaign message.
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Step 4 — Export & Action
Export library data, transcripts, or ad lists directly to your sales workflow. Use library insights to prepare prospect research, build competitive intelligence reports, or support client presentations with concrete, evidence-based data.
Capabilities
Audio Ad Library Features
Full-Text Transcript Search
Search across every transcript in your library using any keyword, phrase, brand name, or product category. Find every ad that mentioned a specific promotion, call-to-action, or competitor brand — across any station, any date range, any market.
Brand & Advertiser History
View the complete advertising history of any brand in your library — every ad they have ever run on monitored stations, in chronological order. Use brand history to understand campaign seasonality, creative evolution, and spend trajectory before approaching a prospect.
Audio Playback & Transcript Access
Listen to any stored ad directly within Spotwise, alongside its verbatim transcript. Use audio playback to understand a prospect's creative messaging, assess their production quality, and build a more relevant and informed sales conversation.
Advanced Filtering & Export
Filter your library by any combination of station, date range, brand, industry, language, or keyword. Export filtered data sets as structured reports for competitive analysis, client presentations, or CRM import.
Why It Matters
Business Benefits of the Spotwise Ad Library
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Arrive at Every Sales Meeting Better Prepared
Before calling a prospect, your sales rep can review every ad they have ever run on competitor stations — what they said, how often, on which stations, and when. That preparation transforms cold outreach into a warm, knowledgeable conversation that immediately differentiates your station.
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Uncover Seasonal Patterns and Timing Opportunities
The library's historical depth reveals when advertisers are most active — the months, weeks, and events that drive their campaign calendars. Your team can use that pattern data to time outreach before peak periods, reaching prospects when they are in active buying mode.
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Build Intelligence Reports That Win Agency Relationships
Media agencies and marketing directors value partners who bring data. The Spotwise ad library enables your team to produce structured competitive intelligence reports — showing a prospect exactly what their competitors have been saying on radio and where the gaps in their own strategy are.
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Support Legal and Compliance Reviews with Verified Records
The ad library provides an auditable, timestamped record of every detected broadcast. This documentation is valuable for resolving advertiser disputes, supporting proof-of-performance reviews, and maintaining an accurate archive of competitor compliance.
Built For
Who Uses the Spotwise Ad Library?
The Spotwise Audio Ad Library is a versatile resource used across sales, strategy, and operations functions within radio broadcasting and media agency organisations.
01
Sales Reps Preparing for Prospect Meetings
Research any advertiser's full radio history in minutes before a call or meeting. Walk in knowing more about their radio strategy than they expect you to — an immediate trust builder.
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Commercial Strategy & Planning Teams
Use library data to conduct market analysis, identify underserved advertiser categories, and track how the competitive landscape in your market is evolving over time.
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Media Agencies Building Competitive Reports
Construct detailed competitive intelligence reports for clients using verified, timestamped ad data. Demonstrate your agency's ability to monitor the market comprehensively and translate data into strategic recommendations.
Get Started
Search the Largest Radio Ad Database in Your Market
Spotwise's Audio Ad Library gives your team the historical and real-time intelligence they need to sell smarter. Start your 7-day free trial and access your market's full ad archive from day one.
FAQ
Frequently Asked Questions
Can't find what you're looking for? Reach out to our team and we'll get back to you.
Contact usThe Spotwise Audio Ad Library is a fully searchable database of every advertisement detected by Spotwise's monitoring engine. It contains audio recordings, verbatim transcripts, advertiser attributions, timestamps, station data, and metadata for every ad captured across all your monitored stations.
The library contains all ad data captured since your monitoring configuration was established. The longer your account has been active, the deeper your historical archive. For organisations new to Spotwise, the library begins building from day one of monitoring.
Yes. The library's full-text search allows you to search across every transcript using any keyword, brand name, phrase, or product category. Results show every ad that contains your search term, filterable by station, date, and market.
Yes. Every stored ad record includes the original audio clip alongside the transcript. You can listen directly within the Spotwise interface at any time.
Yes. The brand history view shows every ad detected for any specific advertiser — in chronological order, across all monitored stations. This gives you a complete picture of their radio campaign history, creative evolution, and spend trends.
Yes. Spotwise allows you to export filtered library data sets as structured reports. Exports include ad metadata, transcript content, and station/date information — suitable for competitive analysis reports, client presentations, or CRM data enrichment.
Yes. Spotwise offers a 7-day free trial with no credit card required. Your ad library begins populating immediately from the stations you configure for monitoring during the trial.
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