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New · Introducing Spotwise aOS. Real-time intelligence that acts.See how it works

Spotwise.ai

Competitor advertising intelligence

Every advertiser on your competitors’ stations.

Every brand on a rival station already buys radio. See what they run, how often, and what they are estimated to spend.

Start your pilotSee Spotwise aOS

Who buys radio, but not from you?

Most teams answer that with anecdotes. Spotwise answers it with data: every ad on your competitor stations is detected and attributed, building a live profile of each advertiser, with estimated spend modeled from panel data and rate cards.

  1. Choose rival stations

    Pick the stations you compete with for budgets. Monitoring starts immediately.

  2. Build advertiser profiles

    Each brand gets a living profile: creative, frequency, stations, dayparts and estimated spend.

  3. Surface the openings

    Brands ramping spend, running seasonal pushes, or airing on rivals but not on you.

  4. Reach out

    Each profile links to a verified decision maker. Export to your CRM or start an outreach workflow.

A brief on every account.

Where they rank in their category, which stations and dayparts they buy, who their rivals on air are, and which slots they are leaving empty.

Advertiser profile
Every station a brand uses, how often it airs, what the creative says, and how that changed.
Category share
Compare the categories rivals win against your own base. The gaps become vertical pitches.
Creative rotation
New creative means an active buyer. Your rep calls that week.
Revenue signals
Volume, frequency and estimated spend show which rivals grow fastest, and which advertisers drive it.

Who it serves.

  • Sales directors

    Set territory strategy on data and give every seller the same market picture.

  • Account executives

    Pitch against what the prospect actually ran.

  • Media agencies

    Ground planning recommendations in what actually aired.

Why it matters.

  • Pitch with proof

    Show a prospect their own radio footprint, with the audio behind it.

  • Every brand your rivals sell

    Ranked by estimated spend, with verified contacts attached.

  • Time the win-back

    When a brand drops off a rival station, Spotwise flags it.

  • History that builds

    Every month of monitoring adds to each advertiser’s record.

Questions about competitor intelligence.

The systematic tracking and analysis of advertising activity on rival radio stations: which brands buy airtime, what creative they run, how often it airs, what they are estimated to spend, and how their strategy changes over time. Spotwise delivers this intelligence in real time.

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Delivery verificationProof of play for every spot, and a live link the client opens mid-flight.
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Ready to start?

Start with your own stations, your rivals and your numbers.

Start your pilotTry your numbers